By 
Qiuqing Tai
 | 
TED Institute Talk

TikTok, Instagram, Snapchat -- and the rise of bite-sized content

Short videos -- 60 seconds or less, made and shared on apps like TikTok, Snapchat and Instagram -- are more than just a fun way to pass the time; they've transformed how we work, communicate and learn. Digital strategist Qiuqing Tai explores the explosive rise of bite-sized content and forecasts its promise as an economic and social force.

Related tags:

media
internet
social media
communication
TED is supported by ads and partners

Watch next

9:51
Nadya Bartol
Better cybersecurity starts with honesty and accountability
13:46
Beth Ford
What farmers need to be modern, climate-friendly and profitable
4:52
Chase LaDue and Bruce A. Schulte
The incredible, bendable, twistable, expandable elephant trunk
15:34
Esther Perel
The routines, rituals and boundaries we need in stressful times
10:40
Julia Dhar
How to have constructive conversations
7:50
John Marshall
3 strategies for effectively talking about climate change
5:14
Lorenzo García-Amaya
Why do we, like, hesitate when we, um, speak?
4:13
Chris Anderson
We can help you master public speaking
6:37
Adie Delaney
An aerialist on listening to your body's signals
4:44
Claire Wardle
Can you outsmart a troll (by thinking like one)?
4:06
Elizabeth Cox
Can you outsmart the fallacy that started a witch hunt?
4:34
Amy C. Edmondson
How to lead in a crisis
11:17
Paul D. Miller aka DJ Spooky
A celebration of the history of the Internet in art and sound
13:14
Archie Crowley
Language around gender and identity evolves (and always has)
9:32
Ishan Bhabha
How to foster productive and responsible debate
11:56
Tilak Mandadi
3 ways companies can support grieving employees
8:47
Qiuqing Tai
TikTok, Instagram, Snapchat -- and the rise of bite-sized content
11:23
Nimisha Jain
The joy of shopping -- and how to recapture it online