By 
Cynthia Ma Shwe Sin Win
 | 
TED Institute Talk

Not good with names: Local name customs in a global village

When Ma Shwe Sin Win (Cynthia) received a LinkedIn request from her father, she ignored it – because she didn't realize it was from him. Forced into the Western first and last name format, her father's Burmese name transformed into something she didn't even recognize. In this playful talk, Ma Shwe Sin Win reflects on naming practices, and thinks about what happens locally when we enforce norms on a global scale.

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