By 
A.J. Jacobs
 | 
Original Content

The evolution of the coffee cup lid

Author A.J. Jacobs shows how the coffee cup lid was perfectly designed to give you a full sensory experience while drinking. This video was inspired by the original work of Louise Harpman and Scott Specht and their book "Coffee Lids: Peel, Pinch, Pucker, Puncture."

Related tags:

design
food
creativity
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